It appears that a multi-channel approach will perform the best.
During a recent paper-based marketing study performed by neuromarketing firm TrueImpact, the effects of paper marketing (directmail,...
Express Image
Recent Posts
January 08, 2017
Express Image, a St. Paul, MN based print and digital solutions provider, has deployed six new interactive wayfinding kiosks at Mall of America®, the nation’s largest retail and entertainment...
November 30, 2016
SINGLE SOURCE OF TRUTH(SSOT)
With many organizations, it is common to have multiple non-integrated content management systems. Typically, these systems create silos within departmental teams, add...
November 29, 2016
DIGITAL MENU BOARDS
Effective on May 5, 2017, the U.S. Food and Drug Administration will be implementing new federal menu-labeling rules for many chain restaurants and retail establishments. The new...
October 19, 2016
The Postal Regulatory Commission(PRC) has APPROVED six USPS Mailing Promotions for calendar year 2017 plus the USPS has filed notice with the PRC of price changes for proposed Mailing Service...
October 13, 2016
INTRODUCTION:
Digital signage software and solutions provide a great customer-centric experience through the ability to provide customer information, gather data about customers, learn from this...
October 10, 2016
At one point or another, we all need inspiration to add a WOW to our marketing campaigns. It helps us get through the creative ruts, make a case to our team why a certain technique should be...
August 18, 2016
Today’s consumers follow whatever path they want and expect you to communicate with them and anticipate their wants and needs. Although printed wayfinding has been around for a long time, more and...
August 04, 2016
What do you do when your print run is small but you still want to add special effects? In order to stand out amongst the crowd, many marketers are adding specialty print techniques to their longer...
August 04, 2016